IT
We are a Multinational Conglomerate that has been in the Media Technology and Digital Advertising business for 14 years

We are a results-oriented digital marketing agency.
We design effective solutions to achieve your business goals in any market.

Search
  • Paid

    All activities and effective web marketing campaigns aimed at generating high quality traffic to specific web sites

  • Organic

    All activities aimed at analyzing and optimizing specific website pages to improve their ranking in organic search engine results

Social
  • Marketing

    Strategy and curation of a brand’s presence and reputation on social networks, aimed at building a loyal user community

  • ADVERTISING

    Planning high profile advertising campaigns aimed at gaining website traffic from specific targets on each social network

Native
  • Content

    Creation and sharing of high quality editorial content designed to create interest and attract new users / clients

  • Advertising

    Special ad content that appears to be an organic part of the editorial - creates engagement by creating a natural interest

A next-generation platform with the mission to provide impactful, high-quality traffic that drives engagement and measurable results.

NexifyAds

An integrated search ads for websites and mobile apps, enabling publishers to monetize with compliant ad placements.

NexifyFlow

An interactive, 3-click native widget designed to boost user engagement by delivering relevant and impactful ads.

NexifyLander

A suite of pre-built, optimized landing pages tailored for third-party performance agencies to simplify and enhance their ad buying activities.

We focus on innovative ideas in the digital space, working with founding teams to make things happen, with the purpose of increasing shareholder value.

Search
  • Incubator

    We help founders set up their business by giving them mentorship and support. We actively contribute to the definition, planning, execution and control of digital projects, as well as provide micro seed financing and seed financing to incubated companies.

  • Accelerator

    We help companies grow faster and more efficiently through a proper digital transformation process. We assist founders in sorting out all organizational, operational and strategic difficulties that they might be facing to take their business to the next level.

Do you have an interesting project for us? Fill out the form and tell us a little bit more about it in an attachment
YOUNIVERSAL TIMELINE

2010

Four managers with a common vision team up with digital enterprise Triboo, and YOUniversal Media in Rome is born.
With a start-up team of six the media technology company specialises in traffic acquisition and monetisation for owned and operated properties and third party publishers. Key partnerships with Ask and Yahoo are established.

2011

YOUniversal registers a 4.8 million euro turnover in the first year alone. The company also specialises in content marketing thanks to its seamless in-house technology designed for publishers.
"Labs" is born and the first experiments at developing new web projects get underway. The team expands to 15.

2012 - 2013

The agency consolidates its projects and media activities.
YOUniversal Media co-founders Emiliano Carlucci and Daniele Avitabile buy out the other shareholders to acquire full control of the company, becoming CEO and Chairman, respectively.

2014

With set-up complete, the Business Agency activity officially gets off the ground with one core focus: our clients' performance.
The company registers more than 12 million euro turnover and boasts a dynamic and multicultural team who between them speak more than six languages and average 27 years in age.

2015

The agency's emphasis on Search (SEO - SEM) has extended to Social (Organic - ADV) and Native (Branded Content - ADV).
By now there are 38 members of staff.
End of year turnover is estimated at 16 million euro.

2016

The company expand to Dublin where YOUniversal Next is founded, a business oriented technology hub. From the union of YOUniversal Next and YOUniversal Media (where it all started), comes the Group, a digital enterprise with innovation as primary goal.

2018

YOUniversal Group keeps investing in technology and human resources, both in Dublin and Rome, and closes the year with a turnover of about 32M euros.

2020

The COVID Pandemic leads to a deep company reorganisation and renovation. Despite the hard time and unexpected challenges, YOUniversal starts investing in Artificial Intelligence for business development and marketing activities.

2021

Continuous investments in technology, marketing and human resources leads to a solid increase in turnover, which reached 35M euros at the end of the year.

2024

YOUniversal Next rebrands into Nexify to launch a next-generation platform with a clear mission: to provide impactful, high-quality traffic that drives meaningful engagement and measurable results.

PARTNERS

Our traffic acquisition and monetization solutions are effective and made possible not only thanks to a proprietary technology that is constantly evolving, but also by virtue of established relationships with leading international partners, ranging from search engines to some of the most important media technology companies.

Founders
Emiliano Carlucci
Emiliano Carlucci

Chief Executive Officer

Daniele Avitabile
Daniele Avitabile

Chairman

Board of Directors
Pino Barbiera
Pino Barbiera

Chief Operating Officer

Gianluca Manni
Gianluca Manni

Chief Financial Officer

Riccardo Monticelli
Riccardo Monticelli

Chief Technology Officer

Daniele Mantovani
Daniele Mantovani

Chief Information Officer

Management
Alexandre Persehais
Alexandre Persehais

Head of Business Development

Team
Michela Eresia
Michela Eresia

Performance Marketing Manager

Andrea Lorusso
Andrea Lorusso

Software Team Manager

Giorgia Della Rocca
Giorgia Della Rocca

Performance Marketing Manager

Francesco Sorricaro
Francesco Sorricaro

Content Marketing Supervisor

Sara Sellini
Sara Sellini

Senior Performance Marketing Specialist

Francesca Melfi
Francesca Melfi

Content Marketing Specialist

Alessandro Kaitner
Alessandro Kaitner

Software Team Manager

Roberto Beretta
Roberto Beretta

Software Architect

Alessandro Vitale
Alessandro Vitale

Software Architect

Marco Pompili
Marco Pompili

Software Architect

Lucia Landini
Lucia Landini

Accountant

Francesca Diaferia
Francesca Diaferia

Senior Staff Accountant

Edoardo Caracciolo
Edoardo Caracciolo

Senior Performance Marketing Specialist

Shrey Anand
Shrey Anand

Business Development Specialist

Naveen Kumar Angamuthu
Naveen Kumar Angamuthu

Performance Marketing Analyst

Simone Franco
Simone Franco

Senior Performance Marketing Specialist

Nathália Cristina Da Silva
Nathália Cristina Da Silva

Senior Business Development Specialist

Laurence Trouilloud
Laurence Trouilloud

Office and Accounting Assistant

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  • ADDRESS The Eir Building, 4 Harbourmaster Place, Custom House Dock, Dublin 1, D01 K6X5, Ireland
  • PHONE +353 15563230